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Engineering Revolution
Siemens Medical |
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Known for its engineering, Siemens had a history of being
out-marketed by its biggest competitor – an aggressive
marketing giant. Product after product, technology innovation
after innovation, Siemens had the superior idea, but its
competitor had the louder voice, the greater market share
and was regarded as the untouchable leader.
Everything was about to change. With a wildly exciting
new technology, Siemens had a true vision of how to push
the boundaries of MR imaging. It was time to be bold.
That’s where Mangos came in. 
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