 |
|
| |
|
All Cranked Up
Cannondale Bicycles |
|
The Tarrywile Lodge has all the right accoutrements. And everything is interactive. By clicking around, visitors get the scoop on the bikes’ new technology. Speaking of getting around, in just the first six weeks, the site had over 500,000 visitors. And sales, like the air in the Tarrywile mountains, are brisk. Generating that kind of response is particularly gratifying for a client like Cannondale, which competes against brands with significantly greater resources.  |
|
|
|